Email Signatures – Why are they important?

I know what you’re thinking.

“An email signature? Really?”

Yes! A lot of messaging by businesses is done via social media nowadays, but emails have long been (and will remain) a crucial way to communicate between businesses and clientele.

Having an email signature is an opportunity to promote your business further. How does this work I hear you ask? Here’s a list of some great reasons why having a professional and branded email signature is important for your small business..

🟣 By using your logo, fonts, and colour schemes – an email signature can help to establish & reinforce who you are and what your business is all about.

🟣 It shows professionalism. If you’ve taken the time to obtain the perfect email signature, it shows your serious about your business and the image you want people to remember.

🟣 An email signature can help create a consistent branding identity that people will remember long after the conversation ends

🟣 Having a well thought out email signature can make it much easier for prospective clients to find you online. Personalised links to your social media platforms and website, will generally increase your presence.

By using a great email signature there is so much opportunity to grow your business further and create a lasting impression on your clients.

Not sure where to start? Many turn to ‘free’ online email signature builders, only to find you have to pay to fully customise it!

Whether it’s starting from scratch with a branding package (a logo, fonts, colour schemes) or using existing branding to create the perfect signature – I create professional sign offs for your important emails.

Drop me an email or use our contact form to get in touch!

Alice @ YGF

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